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Vero: Hero to Zero

Two weeks ago, something strange started to appear on my Instagram feed. In amongst the food art, landscapes and hedgehogs in hats (don’t judge), were ‘Join Me’ images from what appeared to be a new social media platform. These were typically accompanied by a caption,...

What Does 2018 Have in Store for Social Video?

2017 was a big year in the world of social video – so much so the year seems to have flown by! We’ve witnessed the rise of user-generated live streaming, the growing trend of ephemeral content and the spawning of new social media channels; many...

Learning from the Best: Great Uses of Social Media by Universities

With the recent launch of Tanami’s 'Capital Connection' video for Heriot-Watt University’s School of Textiles and Design, we’ve been taking a look at some of the most creative uses of social media from educational institutions around the world. With the current generation of students more willing...

Happy 10th Birthday to the #Hashtag

Think back to how the world of social media looked 10 years ago: Facebook had a relatively modest 500 million users, Bebo was in a state of gradual decline, Myspace was undergoing numerous facelifts to keep up with the competition, and Pinterest and Instagram were...

5 Rules for Engaging Social Media Content

Last week, #TeamTanami had the pleasure of hosting a social media workshop for representatives of sport and leisure organisations in and around Derbyshire. The intention of this workshop was to encourage these organisations to think about how to get the most out of social media,...

Green-Screen

Green-Screen: An Introduction

Just What Is Green-Screen/Chroma Key Technology?  The first green-screen created in the nineteen forties, believe it or not, was actually blue. For the film The Thief of Bagdad in the 1940s, Larry Butler created the the chroma key technology we know and love today. Butler...

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Travel Videos: Tanami’s Top Tips

With summer fast approaching, we thought it would be only fitting to give some advice on how to create that epic travel video you have always wanted to do. Over the last two weeks we’ve been joined by intern Liam, a dab hand with the...

Snake Venom Cover

Venomous Video Going Viral

The power of social video when used strategically as a targeted marketing tool is phenomenal.  It is crucial to decipher who your audience is at the outset and precisely set your focus on engagement goals. Tanami recently produced a social video for Keith Brewery Ltd. to...

Retro YouTube Poster

The Evolution of YouTube

There’s a lot to find frustrating about YouTube -  the constantly changing CMS, the clickbait videos, the Rick-Rolling - but being forced to view 30-second pre-roll ads probably hit the top of our list. Thankfully, this week YouTube announced that they would be ditching the...

superbowl

4 Takeaways From This Year’s Super Bowl Commercials

America’s Super Bowl LI has come and gone, and for some it was the greatest showdown in Super Bowl history. In amongst the tremendous displays of athleticism and the stunning half-time show by Lady Gaga, viewers witnessed a vast array of advertising campaigns with very...

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